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Tag Archive for 'link-bait'

Leesa Barnes Considers Me a Link Baiter

I posted about a statement I made in a presentation I gave at this year’s Podcast and New Media Expo that “Podcasting is Dead.” Leesa Barnes says in a post that she considers this Link Baiting. I certainly understand her point, but I consider this issue much like Mackerel. Mackerel can be used as bait, but I (along with many others) always order “Saba” (Mackeral) anytime I have sushi - not for bait, but because I like it. Can it be both bait and “good” (and true) at the same time?


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Michael W. Geoghegan is founder and CEO of GigaVox Media, a production, consulting and technology company focused on audio/video new media.

As a pioneer of podcasting, Michael created some of the first corporate podcasts, including efforts by Disney. Michael is also creator of the 2008 James Beard Award winning "GrapeRadio" and "Reel Reviews: Films Worth Watching". He is editor-in-chief of the Podcast Academy™ book series and co-author of Podcast Solutions: The Complete Guide to Podcasting.

Michael speaks frequently on podcasting's impact on new media and its corporate applications and is often quoted by the media including in The New York Times, USA Today, CNN and Wired Magazine.