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Grape Radio – Podcast of The Year

11/4/2006 By Michael

Graperadioteam 2006

Here is a picture right after Grape Radio was awarded the 2006 Podcast of The Year award at the Podcast and Portable Media Expo. From the left is Brian Clark, Jay Selman, Eric Anderson and myself. Brian, Jay, Eric and all the other contributers really deserve the credit. I got the idea off the ground and co-founded the company, but these are the guys who make it happen every day. I am constantly impressed by their vision, enthusiasm and “chutzpah!” Congratulations to my friends, the Grape Radio team.

Filed Under: Noteworthy, Podcasting Tagged With: Brian-Clark, Eric-Anderson, Grape-Radio, Jay-Selman, podcast, Podcast-Expo, Podcasting

Filed Under: Noteworthy, Podcasting Tagged With: Brian-Clark, Eric-Anderson, Grape-Radio, Jay-Selman, podcast, Podcast-Expo, Podcasting

Grape Radio on Your LA

10/23/2006 By Michael

[qt:/video/Grape/GR_yourLA.mp4 /video/Grape/quick.mov /video/Grape/GR_yourLA.mp4 320 256]

Grape Radio got some nice local Los Angeles television coverage today.

Filed Under: Podcasting Tagged With: Grape-Radio, podcast, Podcasting

Filed Under: Podcasting Tagged With: Grape-Radio, podcast, Podcasting

Mic Flags

9/21/2006 By Michael

Mic Flag

I am always surprised that one of the most common questions I get is about mic flags. This is probably because I have described the “magical” power of the mic flag in a number of presentations I have given. It is amazing how a square cube with a logo on it will open doors. People who might never take you seriously see that flag and suddenly gravitate towards you. I suggest them to all podcasters who are serious about their efforts. It is a great way to get your brand and name into the media as well as just creating general awareness and a professional appearance. We have used mic flags with great effect at Grape Radio. Up until now though, the question was always where to get a professional looking one. I never had an answer. The truth was I got spoiled early on when doing work for Disney, their Broadcast Services always supplied me with the appropriate custom made flag. For the Grape Radio flags we were left to making them ourselves using peel and stick labels placed on a mic flag “blank”.

Mic FlagI have found the solution. When looking for some new mic flags for GigaVox, Paul Figgiani pointed me to Impact PBS. All I can say is wow! These are nicer than the ones I get at Disney. Best of all for podcasters, there is no minimum order. You can get them one at a time if need be. As you can see from the pictures, they have a wide assortment to choose from including a unique flag made for the RE-20 shock mount. The graphics are sharp and clearly visible, all sides of the flags are finished and they use nice foam in the center to accommodate any microphone. I am really impressed. If you are looking to make a statement with your microphone, check them out. In fact, I like these so much I have asked Glenn who runs Impact PBS to be on Behind The Mic. [link]

Filed Under: Podcasting Tagged With: Grape-Radio, mic-flag, podcast, Podcasting

Filed Under: Podcasting Tagged With: Grape-Radio, mic-flag, podcast, Podcasting

Podcast of the Year – Grape Radio

9/21/2006 By Michael

2006 PodcastoftheyearI wanted to send out a big congratulations to my partners at Grape Radio. It was announced today that Grape Radio is the recipient of the Podcast and Portable Media Expo’s 2006 “Podcast of the Year”. I know the whole team works hard to produce a quality podcast and is honored with this recognition for their efforts. The award is to be presented at an event on Friday evening at the Expo. Congratulations also to Leo Laporte for being chosen as “Person of the Year in Podcasting.” Great job guys! Why not make it a Grape Day?

Filed Under: Noteworthy, Podcasting Tagged With: Grape-Radio, Leo-Laporte, podcast, Podcasting, Portable-Media-Expo

Filed Under: Noteworthy, Podcasting Tagged With: Grape-Radio, Leo-Laporte, podcast, Podcasting, Portable-Media-Expo

Giveaways On Podcasts – Don’t Be A Sucker

9/16/2006 By Michael

It is no secret I am on the side of the podcaster when it comes to monetization. One of the most common opportunities that presents itself for podcasters is an offer from a manufacturer or marketer/wholesaler to give away some of their product for free to listeners of your show. Now at first blush, this sounds like a great idea right? Your audience will love you for giving away free product. Hold on and think it through. It is always a good idea to do something for you audience, but if you want to charge $500 or $1000 to sponsor your show, should you forgo that to give away a $50 product for free? Your listeners benefit, your sponsor gets what they want and you are left in the contest fulfillment business with no revenue. Doesn’t sound all that great to me. Your audience is worth something, whether it is a sponsor message or a giveaway. (My partners and I at Grape Radio have a set price for a giveaway on the show: $500. We consider it separate from the main sponsor rate: $1300.) Consider setting a give-a-way or contest rate, otherwise you are working for free. For more thoughts take a listen to this week’s Podcast Brothers.

Filed Under: Podcasting Tagged With: Grape-Radio, podcast, Podcasting, Sponsorship

Filed Under: Podcasting Tagged With: Grape-Radio, podcast, Podcasting, Sponsorship
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About

Michael W. Geoghegan is founder and CEO of GigaVox Media.

As a pioneer of podcasting, Michael created some of the first corporate podcasts, including efforts by Disney. Michael is also creator of the 2008 & 2011 James Beard Award winning "GrapeRadio" and "Reel Reviews: Films Worth Watching."

He is editor-in-chief of the Podcast Academy™ book series and co-author of Podcast Solutions: The Complete Guide to Podcasting.

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