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How Google Ad Auctions Work

Doing some research on AdWords and found this video. Thought it was a good basic explanation.


3 Responses to “How Google Ad Auctions Work”


  1. Gravatar Icon 1 Terrence Mar 24th, 2009 at 12:34 pm

    I found it interesting that Google has a Chief Economist on staff!

  2. Gravatar Icon 2 mr.j.Frank-- Apr 5th, 2009 at 4:34 pm

    I dont understand…how do you sell things…I cant find anything,,or where to start,,and dont understand it,,and I am a Scientist…..In fact,,I am working on a theory,,and device called “GOOGLIE-WOCHEL”….it will be truly un-believable….It has to do with development work we did before on the G.D.M.project,,,also known in Germany as the G.V.M.Project…wheres the auctions???they are not here,,nei??

  3. Gravatar Icon 3 Ample May 27th, 2010 at 5:59 am

    That’s a very good video to explain Google Ads.

    Thank you.

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Michael W. Geoghegan is founder and CEO of GigaVox Media, a production, consulting and technology company focused on audio/video new media.

As a pioneer of podcasting, Michael created some of the first corporate podcasts, including efforts by Disney. Michael is also creator of the 2008 James Beard Award winning "GrapeRadio" and "Reel Reviews: Films Worth Watching". He is editor-in-chief of the Podcast Academy™ book series and co-author of Podcast Solutions: The Complete Guide to Podcasting.

Michael speaks frequently on podcasting's impact on new media and its corporate applications and is often quoted by the media including in The New York Times, USA Today, CNN and Wired Magazine.