Is there a consensus on the proper etiquette for following/followers on Twitter? Are there multiple proper approaches?
Over the last few weeks I have debated whether I should follow anyone who follows me. I’m trying to figure out if Twitter is a “conversation” medium or a “broadcast” medium similar to RSS where there is no expectation of reciprocation. I noticed a few weeks back that Sarah Meyers took the step of following anyone who was following her. I found this to be an interesting move and one that got me to thinking about what other Twitter users were doing. Guy Kawasaki takes a reciprocal approach for his 4300+ followers. I chose to follow him and like-wise he now follows me. Jason Calacanis seems to have done the same following roughly 2/3rds of his 6700+ followers. Conversely, Leo Laporte uses Twitter much more like a traditional broadcast medium following only 212 of his 65,535 followers. Given Leo’s successful background in broadcasting his approach makes sense. Dave Winer also falls into this camp, following slightly less than 10% of his 4800+ followers. Admittedly, many of the people I have mentioned are folks I have become friendly with through podcasting and everyone is someone I follow – they have all added value to my Twitter experience. So for me, all these approaches work and I don’t know that there is a right or wrong answer, but I am curious if there is some consensus on the proper Twitter etiquette? What do you think?
BTW, you can follow me here.