As some of you who attended the â€œMaking Money with Sponsorships and Advertisingâ€ panel at last week’s Podcast and New Media Expo know, a question was asked during the Q&A about the presentation I made on Friday covering our experiences with the average time to get paid by 3rd party ad networks at GigaVox Media. In response to the questioner, Jonathan Cobb of Kiptronic said, “…there were some factual inaccuracies in some of the things that Michael said specifically about my company, in that session, and I won’t go into any more detail because I have the highest degree of respect for Michael.” As you might imagine, this caught me off guard. I work diligently to be accurate in all my presentations and knew I had been especially careful and was accurate regarding Kiptronic.
Because some audience members were left with the impression I might have been playing fast and loose with my data, I contacted Jonathan to find out what was going on. Sure enough, we had a great conversation and discovered that Jonathan made the comment based on some incorrect information forwarded to him by a 3rd party. (We all know how the game telephone works.) To correct the record, Jonathan asked that we remove his comment from the final audio we’re producing for the PNME. We agreed to this.
Everyone makes mistakes, and I think it speaks volumes about Jonathan Cobb and his company, Kiptronic, that this was quickly discussed and rectified.