Comments on: Podcasting - The True Positive Effect http://mwgblog.com/archives/2007/03/26/podcasting-the-true-positive-effect/ Michael W. Geoghegan's Weblog Fri, 04 Jul 2008 06:09:55 +0000 http://wordpress.org/?v=2.5.1 By: The Infinite Dial http://mwgblog.com/archives/2007/03/26/podcasting-the-true-positive-effect/#comment-44101 The Infinite Dial Thu, 12 Apr 2007 10:40:08 +0000 http://mwgblog.com/archives/2007/03/26/podcasting-the-true-positive-effect/#comment-44101 <strong>Podcasting Metrics: Downloads + Engagement = Brand Love</strong> Our recent study on Podcast listeners continues to generate lots of great feedback around the Interwebs. BusinessWeek focused on the "modest" revenues for podcasting at the moment, while Pronet Advertising (a great resource for online marketing, by t... Podcasting Metrics: Downloads + Engagement = Brand Love

Our recent study on Podcast listeners continues to generate lots of great feedback around the Interwebs. BusinessWeek focused on the “modest” revenues for podcasting at the moment, while Pronet Advertising (a great resource for online marketing, by t…

]]> By: Jason Van Orden http://mwgblog.com/archives/2007/03/26/podcasting-the-true-positive-effect/#comment-39510 Jason Van Orden Mon, 26 Mar 2007 21:31:49 +0000 http://mwgblog.com/archives/2007/03/26/podcasting-the-true-positive-effect/#comment-39510 "It is time to get away from pinning the success of the medium on the success of the term." Well put. I'm sure I'll quote you on that one. “It is time to get away from pinning the success of the medium on the success of the term.”

Well put. I’m sure I’ll quote you on that one.

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