Comments on: The Problem with “Subscribe” http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/ Michael W. Geoghegan's Weblog Fri, 04 Jul 2008 05:52:21 +0000 http://wordpress.org/?v=2.5.1 By: Personal Bad Credit Loans http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-94402 Personal Bad Credit Loans Thu, 11 Oct 2007 14:55:26 +0000 http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-94402 <strong> Personal Bad Credit Loans </strong> http://bestwebguide.googlegroups.com/web/personal-bad-credit-loans.html Personal Bad Credit Loans Personal Bad Credit Loans

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]]> By: rapofcygjas http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-65115 rapofcygjas Fri, 29 Jun 2007 14:27:33 +0000 http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-65115 They do you tell her <a href="http://okservers.info/hard-core/hard-core-movies.html" rel="nofollow">hard core movies</a> nipples. Joking! I see you. They do you tell her hard core movies nipples. Joking! I see you.

]]> By: ajcege http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-62192 ajcege Tue, 19 Jun 2007 04:53:27 +0000 http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-62192 I slapped her ass <a href="http://www.icq.com/boards/view_messages.php?topic_id=2470803" rel="nofollow">motorcycle boots</a> with that bitch! Like a sticky, the neck. I slapped her ass motorcycle boots with that bitch! Like a sticky, the neck.

]]> By: Rodney Blevins http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-29329 Rodney Blevins Tue, 23 Jan 2007 14:51:02 +0000 http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-29329 Thanks for the great post. I agree with Kris about us being pretty insular. I consider myself a geek and that means that I usually "get" technical things a lot faster than my co-workers and family. It's good for us to hear these things from each other so that we don't lose the connection with less geeky people. A term I have seen somewhere is instead of "Subscribe to the Podcast" is "Listen to the Podcast". This is probably what I'll be using in the future with a link to another page with a description of how to listen. This is in itself a misnomer, but I find that non-technical people don't really care about all the finer details of subscribing or listening, etc. Thanks for the great post. I agree with Kris about us being pretty insular. I consider myself a geek and that means that I usually “get” technical things a lot faster than my co-workers and family.

It’s good for us to hear these things from each other so that we don’t lose the connection with less geeky people.

A term I have seen somewhere is instead of “Subscribe to the Podcast” is “Listen to the Podcast”. This is probably what I’ll be using in the future with a link to another page with a description of how to listen. This is in itself a misnomer, but I find that non-technical people don’t really care about all the finer details of subscribing or listening, etc.

]]> By: Alan http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-19109 Alan Sun, 26 Nov 2006 20:54:27 +0000 http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-19109 I just listened to a podcasr from Leo Laporte where he suggests we move away from using terms liks podcast since it ties us to close to Apple and people think they need an ipod and itunes to hear a podcast. He suggest using Netcast which I think is great but I'm sure won't catch on. Podcast is here to stay but as Michael said it's our responsability that our visitros know the terms and what they need and do not need to enjoy a podcast. I just listened to a podcasr from Leo Laporte where he suggests we move away from using terms liks podcast since it ties us to close to Apple and people think they need an ipod and itunes to hear a podcast. He suggest using Netcast which I think is great but I’m sure won’t catch on. Podcast is here to stay but as Michael said it’s our responsability that our visitros know the terms and what they need and do not need to enjoy a podcast.

]]> By: Podcasting Underground | Popdcasting Tips for Podcasters http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14940 Podcasting Underground | Popdcasting Tips for Podcasters Fri, 27 Oct 2006 13:03:11 +0000 http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14940 [...] October 27th, 2006 (Podcast Episodes)  Episode 17 [22:17m]: Play Now | Play in Popup | Download podPressPlayerToLoad('podPressPlayerSpace_39', 'mp3Player_39_0', '300:30', 'http://www.podcastingunderground.com/podpress_trac/play/39/0/TPU017.mp3'); In this episode I talk about why you shouldn’t ask your site visitors to “subscribe” to your podcast. This may sound like a shocking statement, but I reveal why how many podcasters may be missing the boat when it comes to converting site visitors to podcast subscribers. [inpired by this post by Michael Geoghegan] [...] [...] October 27th, 2006 (Podcast Episodes)  Episode 17 [22:17m]: Play Now | Play in Popup | Download podPressPlayerToLoad(’podPressPlayerSpace_39′, ‘mp3Player_39_0′, ‘300:30′, ‘http://www.podcastingunderground.com/podpress_trac/play/39/0/TPU017.mp3′); In this episode I talk about why you shouldn’t ask your site visitors to “subscribe” to your podcast. This may sound like a shocking statement, but I reveal why how many podcasters may be missing the boat when it comes to converting site visitors to podcast subscribers. [inpired by this post by Michael Geoghegan] [...]

]]> By: Podcasting Consultant and Expert - Tips and Commentary on Podcasting http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14669 Podcasting Consultant and Expert - Tips and Commentary on Podcasting Mon, 23 Oct 2006 23:39:50 +0000 http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14669 [...] Michael Geoghegan recently posed the following important question on his blog: What does “subscribe to a podcast” mean to the average person? [...] [...] Michael Geoghegan recently posed the following important question on his blog: What does “subscribe to a podcast” mean to the average person? [...]

]]> By: Michael http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14514 Michael Sat, 21 Oct 2006 07:32:42 +0000 http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14514 All great comments. I like the "Subscribe Free" concept. We have always known there were issues with the terminology. As we seek greater acceptance, moving from the "Early Adopter/Innovator" crowd to more mainstream users this will be a bigger issue. The terms are set, but how do we best present them to the new user? That is my main concern. There is an answer - we just need to find it. All great comments. I like the “Subscribe Free” concept. We have always known there were issues with the terminology. As we seek greater acceptance, moving from the “Early Adopter/Innovator” crowd to more mainstream users this will be a bigger issue. The terms are set, but how do we best present them to the new user? That is my main concern. There is an answer - we just need to find it.

]]> By: Geoghegan’s Problem and Microsoft’s Missed Opportunity | Paul Colligan’s Profitable Podcasting http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14495 Geoghegan’s Problem and Microsoft’s Missed Opportunity | Paul Colligan’s Profitable Podcasting Fri, 20 Oct 2006 20:47:59 +0000 http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14495 [...] Geoghegan’s Problem and Microsoft’s Missed OpportunityPosted on 9:09 pm by Paul Colligan Michael Geoghegan, Podcasting’s Jimmy Stewart (I will make that meme stick, darn it), writes of the “Problem with Subscribe” in a recently, very well thought out piece on his Blog.  [...] [...] Geoghegan’s Problem and Microsoft’s Missed OpportunityPosted on 9:09 pm by Paul Colligan Michael Geoghegan, Podcasting’s Jimmy Stewart (I will make that meme stick, darn it), writes of the “Problem with Subscribe” in a recently, very well thought out piece on his Blog.  [...]

]]> By: Don McAllister http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14493 Don McAllister Fri, 20 Oct 2006 19:53:36 +0000 http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14493 This confusion is compounded for me even more so as I have a paid for subscription service! I stopped calling it a "Subscription service" a few months back and now refer to it as a "Membership". I still have references to subscribing in iTunes on my site but in view of these suggestions, I think I'll revamp them. Here is the difference: Original "What's even better is that you can also download new screencasts automatically as soon as they are published by subscribing to ScreenCastsOnline in iTunes simply by clicking this link!" Revised "What's even better is that you can also download new screencasts automatically as soon as they are published by bookmarking ScreenCastsOnline in iTunes simply by clicking this link!" I think the revised entry is much less intimidating to a podcast newbie! This confusion is compounded for me even more so as I have a paid for subscription service!

I stopped calling it a “Subscription service” a few months back and now refer to it as a “Membership”.

I still have references to subscribing in iTunes on my site but in view of these suggestions, I think I’ll revamp them. Here is the difference:

Original
“What’s even better is that you can also download new screencasts automatically as soon as they are published by subscribing to ScreenCastsOnline in iTunes simply by clicking this link!”

Revised
“What’s even better is that you can also download new screencasts automatically as soon as they are published by bookmarking ScreenCastsOnline in iTunes simply by clicking this link!”

I think the revised entry is much less intimidating to a podcast newbie!

]]> By: Christopher Bortz http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14487 Christopher Bortz Fri, 20 Oct 2006 16:34:30 +0000 http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14487 This debate about terms to use in podcasting has been going on for sometime but its really not a problem just in this medium. Terms are often borrowed and repurposed to try and map something new to something well known. TV borrowed from radio, the telephone from the telegraph, magazines from newspapers and so on. I'm not at all sure we should be spending a lot of time trying to fret about what term we use unless we really think creating a brand new nomenclature is going to be less confusing than adjusting the connotations of borrowed terms to more aptly describe our meaning. Sure, "podcasting", "subscribing" and even "portable media" will be confusing until what we are doing has been more fully infused into the culture. That happens primarily through producing relevant and compelling content, and secondarily through education and lots of PR. I like both Rob's and Kris' suggestions about spending some of our time on education and PR, but lets not get sidetracked away from creating content that is valuable enough to justify the cultural growing pains to get it out there. This debate about terms to use in podcasting has been going on for sometime but its really not a problem just in this medium. Terms are often borrowed and repurposed to try and map something new to something well known. TV borrowed from radio, the telephone from the telegraph, magazines from newspapers and so on.

I’m not at all sure we should be spending a lot of time trying to fret about what term we use unless we really think creating a brand new nomenclature is going to be less confusing than adjusting the connotations of borrowed terms to more aptly describe our meaning.

Sure, “podcasting”, “subscribing” and even “portable media” will be confusing until what we are doing has been more fully infused into the culture. That happens primarily through producing relevant and compelling content, and secondarily through education and lots of PR.

I like both Rob’s and Kris’ suggestions about spending some of our time on education and PR, but lets not get sidetracked away from creating content that is valuable enough to justify the cultural growing pains to get it out there.

]]> By: Allan Hunkin http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14480 Allan Hunkin Fri, 20 Oct 2006 14:57:09 +0000 http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14480 I take a different stand here and always have. In some ways I'd rather have an audience of 1,000 where I have the e-mail address and some demographics than to have 20,000 unknowns out there. I feel that the audience has to give us something for our efforts and if its not money then it needs to be something worthwile to us. But I do agree the current subcription process is almost useless in the market place. How about "Automated Access" I take a different stand here and always have. In some ways I’d rather have an audience of 1,000 where I have the e-mail address and some demographics than to have 20,000 unknowns out there. I feel that the audience has to give us something for our efforts and if its not money then it needs to be something worthwile to us. But I do agree the current subcription process is almost useless in the market place. How about “Automated Access”

]]> By: Kevin Crossman http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14461 Kevin Crossman Fri, 20 Oct 2006 04:31:32 +0000 http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14461 Another great post. In some ways, I find this more problematic than the "I need to have an iPod" issue. Subscribe Free is a better term. I wonder if "Automatic Bookmark" is a better term? Another great post. In some ways, I find this more problematic than the “I need to have an iPod” issue. Subscribe Free is a better term.

I wonder if “Automatic Bookmark” is a better term?

]]> By: Kris Smith http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14442 Kris Smith Thu, 19 Oct 2006 19:08:43 +0000 http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14442 <blockquote>"but if you are building a business in podcasting – this is our problem."</blockquote>There is no doubt that this our problem. We are a pretty insular group of people who have bootstrapped many technologies for a medium of delivery and a genre of content. Say that 5 times fast. For me to build my podcasting business I have had to rely heavily on consultants that have social skills and tech knowledge someplace in between the pr/marketing world and the podcasting world to work with potential clients. When left to my own devices I find that I go too fast, too far with a potential client who is just looking to get their feet wet. They aren't interested in jumping in to the deep end, even if they were they wouldn't know how to get there with my directions. Rob makes a good point about dedicating time to educating people about podcasting but finding even that 10% when most of us are working day jobs on top of podcasting can be hard. The people who need the eduation is us. The education at this stage of podcasting's development comes from working with users and clients to speak their language. By doing so we can lower the threshold for access to our little club.

“but if you are building a business in podcasting – this is our problem.”

There is no doubt that this our problem. We are a pretty insular group of people who have bootstrapped many technologies for a medium of delivery and a genre of content. Say that 5 times fast.

For me to build my podcasting business I have had to rely heavily on consultants that have social skills and tech knowledge someplace in between the pr/marketing world and the podcasting world to work with potential clients. When left to my own devices I find that I go too fast, too far with a potential client who is just looking to get their feet wet. They aren’t interested in jumping in to the deep end, even if they were they wouldn’t know how to get there with my directions.

Rob makes a good point about dedicating time to educating people about podcasting but finding even that 10% when most of us are working day jobs on top of podcasting can be hard. The people who need the eduation is us. The education at this stage of podcasting’s development comes from working with users and clients to speak their language. By doing so we can lower the threshold for access to our little club.

]]> By: Rob Safuto http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14436 Rob Safuto Thu, 19 Oct 2006 15:39:51 +0000 http://mwgblog.com/archives/2006/10/18/the-problem-with-subscribe/#comment-14436 This issue underscores the great need for education one social media. I think that everyone who is in the business of podcasting should dedicate at least 10% of their time to either pointing to or creating basic education on the tools, processes and options in the world of podcasting. If everyone chips in a little bit I believe that this approach can make a world of difference in creating a robust group of educated business professionals. This issue underscores the great need for education one social media. I think that everyone who is in the business of podcasting should dedicate at least 10% of their time to either pointing to or creating basic education on the tools, processes and options in the world of podcasting.

If everyone chips in a little bit I believe that this approach can make a world of difference in creating a robust group of educated business professionals.

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