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Archive for September, 2005

Podcasting Goes Corporate

I was pleased to be featured in an article entitled Podcasting Goes Corporate that ran on the cover of the OC Register Business Section today (9/12). It focuses mainly on the work I have done for the Disneyland Podcast. Also mentioned are fellow podcasters Greg Cangialosi and Tim Bourquin, both of whom helped with the first Disney effort. You can read it free from registration requirements here.

Dvorak’s About Face – Wrong Again

Everyone knew that John Dvorak was eventually going to have to do an about face on podcasting. His first podcasting piece published in October of 2004, Podcasting: Not Ready For Prime Time was the typical nay saying prevalent in the early days of podcasting. Today was the day for Dvorak to come around, Podcasting: The Next Big Thing. While I don’t know that John Dvorak’s take on podcasting is particularly important for those of us involved in it – I do appreciate that he has “joined the party”. To that I say welcome John. However, I did find this quote interesting:

An executive at Disney will be in a meeting and ask the staff how many people knew this was going on, and three geeks in the back will raise their hands. Then slowly two-thirds of the room will raise their hands. None of these people will have known that everyone already knew. It’s about then that podcasting will suddenly become the rage. It’ll be a Time magazine cover. That will be by the middle of next year. Then the money will start flying around like crazy.

I think he is wrong again, at least as far as Disney is concerned. As someone who has interviewed both Michael Eisner (CEO) and Bob Iger (President and CEO Elect) of the Walt Disney Corporation, I can tell you that executives at Disney are at the forefront of companies getting involved in podcasting. We featured Michael Eisner talking about podcasting on the Disneyland Podcast we did in early May of this year – that was long before even John Dvorak came around.

Upcoming Speaking Engagements

In the meme established by Jason Calacanis and Eric Rice, here is my upcoming schedule.

2005

September 27-28th: Duke University Podcasting Symposium, Durham, NC

  • Business & Monetization Panel Discussion

October 17-18th: BlogOn Social Media Summit, New York, NY

  • Podcasting: Beyond Radio

November 11-12th: Portable Media Expo, Ontario, CA

  • Monetization and Corporate Use of Podcasting

Reel Reviews – Glengarry Glen Ross

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Michael W. Geoghegan is founder and CEO of GigaVox Media, a production, consulting and technology company focused on audio/video new media.

As a pioneer of podcasting, Michael created some of the first corporate podcasts, including efforts by Disney. Michael is also creator of the 2008 James Beard Award winning "GrapeRadio" and "Reel Reviews: Films Worth Watching". He is editor-in-chief of the Podcast Academy™ book series and co-author of Podcast Solutions: The Complete Guide to Podcasting.

Michael speaks frequently on podcasting's impact on new media and its corporate applications and is often quoted by the media including in The New York Times, USA Today, CNN and Wired Magazine.